HARNESSING CREATIVE POTENTIALS FOR ECONOMIC GROWTH ANDCULTURAL PRESERVATION.

Oragbe, Terungwa
Department of Fine and Applied Arts
College of Education, Katsina-Ala, Benue State

Abstract
This paper explores the role of Fine Arts entrepreneurship in national development, emphasizing its dual impact on economic growth and cultural preservation. Fine Arts Tentrepreneurship, defined as the integration of artistic creativity with entrepreneurial skills, plays a critical role in fostering national development by driving both economic and cultural advancements. The problem addressed is the insufficient utilization of Fine Arts entrepreneurship as a tool for national development, despite its potential to significantly contribute to these areas. The methodology used includes review of literature, case studies of successful creative hubs, art festivals, and online platforms, and an analysis of key components essential for advancing Fine Arts entrepreneurship. These strategies encompass education and training programs, access to resources, supportive policy frameworks, effective marketing, and infrastructure development. The findings highlight specialized education and mentorship programs as vital for equipping artists with essential business skills. Affordable studio spaces and collaborative networks enhance artists’ creative and commercial capabilities. The paper also advocates increased support and investment in Fine Arts entrepreneurship as a means of driving national development.

Keywords: Fine Arts Entrepreneurship, National Development, Economic Growth and Cultural Preservation